Start with an artist, not a tool

The goal of this lesson is to describe an artist clearly enough that another person could recognise the idea. You do not need to generate an image or buy a subscription yet.

Make three creative choices

Choose the feeling the artist should leave with the listener, a musical direction, and a setting that influences their world. A useful starting sentence is: ‘My artist makes [kind of music] for people who want to feel [emotion], in a world shaped by [setting or idea].’

Before and after

Before: ‘A cool AI singer who makes great songs.’ This leaves almost every creative decision open.

After: ‘A fictional night-shift radio host who makes intimate electronic pop for people finding their way home.’ This suggests a voice, a visual mood, subjects for lyrics, and places to photograph the character. It is a starting brief, not a promise of success.

Your turn

Write three versions of your sentence. Choose the one that gives you the clearest ideas for a portrait, a song and a short scene. Then write one thing your artist would never do: that boundary can make the identity easier to recognise.

A mistake to avoid

Do not make the identity a list of tools or copy a real performer’s name, face or voice. Start with an original fictional person and a creative direction you can explain in your own words.